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I was having a conversation with a business owner and they were telling me “Doug, man, sometimes it’s just so tough. Running a business and running a family, it’s just so difficult. I wish it was easier.” Then to him, I said “You know what, don’t wish it was easier just wish you were better.” At first, he got taken back and he was almost like he was offended.
When I told him, I said “No. I’m not trying to offend you. What I’m trying to say is your actual success, those things that make you happen are outside of your comfort zones.”
So train yourself to feel good. It is said that about 95% of our decisions are based on emotions, and as somebody who owns a marketing agency, this is something we leverage all the time. But how often through your day are you making decisions, conscious or unconsciously, based on your emotions? Well, if that’s statistic is correct, that’s 95% of the time. That only leaves a little 5% of the time that you’re using your rational mind to actually make a decision.
So train yourself to feel good. It is said that about 95% of our decisions are based on emotions, and as somebody who owns a marketing agency, this is something we leverage all the time. But how often through your day are you making decisions, conscious or unconsciously, based on your emotions? Well, if that’s statistic is correct, that’s 95% of the time. That only leaves a little 5% of the time that you’re using your rational mind to actually make a decision.
So, last night, my wife turned to me and just said, “I just need a little space.” I had a business partner coming over and so I packed my computer bag and got ready so we could actually go and work outside of our office. I have the great lifestyle where I’m able to work from home or work remotely and I left and my wife was fine. Now, what made me think about this is, what would have the Doug of five years ago done? Well, I would have created a story. She needs space. What does this mean? What did I do wrong? Is something wrong in our marriage and our relationships? Oh, my gosh, what’s happening and how can I fix it? I would have immediately gone to this negative side, this negative commentary inside of my mind.
So, last night, my wife turned to me and just said, “I just need a little space.” I had a business partner coming over and so I packed my computer bag and got ready so we could actually go and work outside of our office. I have the great lifestyle where I’m able to work from home or work remotely and I left and my wife was fine. Now, what made me think about this is, what would have the Doug of five years ago done? Well, I would have created a story. She needs space. What does this mean? What did I do wrong? Is something wrong in our marriage and our relationships? Oh, my gosh, what’s happening and how can I fix it? I would have immediately gone to this negative side, this negative commentary inside of my mind.
The spotlight effect … well, each time when you go into a social situation or you’re thinking about making a big decision, what naturally occurs to most of us is what’s called “the spotlight effect”. That’s where we think that everybody is looking on us. They’re looking at us and they’re concentrating on the things that we’re doing and the ways that we’re behaving. When the truth is this is just a way that you limit yourself from actually achieving your potential.
Today, I was doing employee interviews where I actually talked to my employees about how they’re doing in the business. What I have them do is fill out kind of a long form where they’re doing checkboxes. Am I doing very good, good, or needs improvement, or not necessary in this particular category for many lists that are on there, and then I have a lot of questions. Of course, if you listen to any of these daily growth hacks, you could probably imagine I go way beyond just business to really know what’s going on in my staff and my team’s lives.
Now, today, I want to talk about being coachable and what does it actually mean to be coachable? Well, many of you probably have a coach and if you don’t have a coach in one or multiple areas of your life, I highly recommend it.
A coach was somebody that can show you the way, that can show you the path and it’s also somebody that can serve as an accountability partner for you and somebody that doesn’t have skin in the game in a sense that they don’t have any emotional ties. They can tell you the real deal. Now, I remember having coaches all my life, and I still do today. Most of my coaches now are in different areas but I remember being young and having a soccer coach, right?
Now, this is a conversation I have often. How many times are you actually wasting time during your day? Now, when I have this conversation, of course, it’s usually over somebody’s goals. What I’m talking is about how much time is actually spent on social media, on Facebook just catching up on what people or doing or on YouTube watching videos that you don’t even care about, in fact, videos that leave you less inspired when you walk away? These could be music videos or how-to videos or something else. Or TV, right? How often do you sit down to watch the news for an hour or watch your favorite show for two, three, four, five hours over the time? How are times you just not being efficient, kind of like twiddling your thumbs and finding yourself just walking around your house aimlessly?
Now, this is a quick tip, but something that’s really easy to do. We all know the power of inspiration, the power of inspirational thoughts, inspirational movies, inspirational images, yet how often do we lose these inspirations right after we see it? Maybe you see an inspirational image in a magazine or an inspirational movie, and then after leaving, a day, two, three, four days later you lose that inspiration. Well, inspiration comes and goes, but one quick thing that you can do, right here, right now, today, to increase your odds of getting inspired, is by adding inspirational images to your desktop as well as to your phone backdrop.

7 Days to becoming the Author of Your Own Story
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